The Voter Experience
This page describes what your voters see and receive when they participate in a rewarded proposal — from discovering the reward to claiming it.
Before Voting
Discovering Rewarded Proposals
Voters can identify rewarded proposals in two places:
Proposal list: A gift icon appears on the proposal card, signaling that voting comes with a reward
Proposal detail page: The reward title and type are displayed alongside the proposal description
This visual signal helps voters prioritize which proposals to engage with and creates a positive anticipation loop — "I'll be rewarded for my participation."
After Voting
Once a voter casts their vote on a rewarded proposal, nothing changes immediately. The vote is recorded, blockchain verification is queued, and the voter sees their standard vote confirmation.
The reward magic happens when the proposal closes.
When the Proposal Closes
Within seconds of proposal closure, eligible voters receive a reward notification email. This is a transactional service email (not marketing), delivered regardless of marketing consent preferences.
The Reward Email
The reward email is the single unified post-close message voters receive. It combines governance results with reward delivery, so voters get the complete picture in one email.
The email follows Vora's branded template and contains:
Header:
Vora logo
"Hi {first name},"
"You earned a reward!"
"Thanks for voting on {proposal title}"
Results summary:
"The community chose: {winning option} ({percentage}% of votes)"
Or: "The proposal closed without reaching quorum." (if quorum wasn't met)
Reward details:
Reward title (prominently displayed)
Reward type badge (e.g., "Discount Code", "Event Access")
Instructions (if configured):
The admin's custom email instruction text, displayed in a highlighted box
This is your space for a personal close message — use it to thank voters, explain next steps, or share your reaction
Claim button (if external link configured):
A styled "Claim Reward" button linking to the external URL
QR code (for local rewards only):
A QR code image embedded directly in the email — no attachment, no separate download
An 8-character alphanumeric code displayed below the QR as a fallback
A "Verify online" link to the verification page
View Full Results button:
Links directly to the proposal page where voters can see the detailed breakdown
Footer:
"Sent by {organization name} via vora"
GDPR Art. 21 objection notice: "You received this email because you voted on a rewarded proposal. This is a service notification, not a marketing email. To object: [email protected]"
Plain Text Fallback
For email clients that don't render HTML, a plain text version contains all the same information: greeting, results summary, reward title, instructions, claim code, verification link, View Results link, and GDPR notice.
Claiming the Reward
How a voter claims their reward depends on the reward type:
Online Rewards (Discount Codes, Digital Downloads)
Open the email
Click the "Claim Reward" button or follow the instructions
Complete the claim on the external website (apply code, download file, etc.)
Local Rewards (Events, Physical Pickup)
Open the email on their phone
Go to the venue/event
Show the QR code to staff
Staff scans the QR or enters the code on the verification page
Staff confirms the redemption — status changes to "Redeemed"
Custom Rewards
Open the email
Follow the custom instructions (book a call, register for access, etc.)
Verification Page
When a voter (or staff member) opens the QR code link, they see a clean verification page at voiceofthenewera.com/reward-verify.html that displays:
Reward title — What the reward is
Proposal title — Which proposal it came from
Voter name — Who earned it
Status — Pending, Redeemed, or Expired
Date earned — When the claim was created
Only space admins can redeem. The "Mark as Redeemed" button only appears for logged-in space administrators. Regular voters and unauthenticated visitors see the claim details but cannot change the status. This prevents unauthorized redemption.
What If a Voter Didn't Get the Email?
Possible reasons:
The voter's email address is not verified
The voter's account is deactivated
The email went to spam (check spam folder)
The voter doesn't have a registered email (phone-only voter)
Admins can check the claims dashboard to see which claims had emails sent and which didn't.
Related
Verifying & Redeeming Claims — Admin guide for managing redemptions
Reward Types — Understanding each reward type
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